• Azzu@lemm.ee
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    2 months ago

    I wish Lemmy were searchable better. The search function actually works decently well, but it’s not on the same level of actual search engines, it doesn’t seem to look for related/similar terms and also relevancy doesn’t seem right.

    • gedaliyah@lemmy.worldOP
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      2 months ago

      I do occasionally find Lemmy in web search results. The platform is not that big (or old), but as long as it sticks around then eventually searchability will improve.

    • tal@lemmy.today
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      2 months ago

      Blocking other search engines will hurt Reddit, all else held equal. But not by that much. Google is seriously dominant in the search engine market.

      kagis

      Yeah.

      https://gs.statcounter.com/search-engine-market-share

      According to this, Google has 91.06% of the search engine market. So for Reddit, they’re talking about cutting themselves off from a little under 9% of people searching out there. Which…I mean, it isn’t insignificant, but it isn’t likely gonna hurt them all that badly.

      • scarabic@lemmy.world
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        2 months ago

        Yeah I thought the same so it’s good to see the numbers. I don’t think people realize that to support a search engine means letting them crawl your pages which means serving all your pages to them, which costs server resources. A lot of sites get more crawler load than load from actual users viewing pages. It’s a real cost.

        Still, you’d think they could manage to support DuckDuckGo at least. Or a small set of search giants to give some appearance of supporting competition.

      • eronth@lemmy.world
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        2 months ago

        It’s also worth noting that the 9% they cut off was probably the group more inclined to already be using alternatives to Reddit anyways.

    • kratoz29@lemm.ee
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      2 months ago

      One only can hope, but until people learns that you can use other browser and other search engine not likely (I am talking on Google side ofc, Reddit might be affected by this in the long run).

  • Vanth@reddthat.com
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    2 months ago

    I wonder what kind of contract they went with.

    I can’t imagine this being a great long-term deal for Google. There’s minimal good new content being created on Reddit. Searching for useful information mostly brings up old posts, while new posts are heavily spam generated or designed to support AI learning.

    I imagine buying access to historic reddit content from creation to ~2020 would be valuable. While paying for ongoing access to new content is going to be far less valuable and turn into AI devolution as we get to where AI is learning from other AI and spiraling into progressively worse outputs.

    • tal@lemmy.today
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      2 months ago

      I wonder what kind of contract they went with.

      https://www.reuters.com/technology/reddit-ai-content-licensing-deal-with-google-sources-say-2024-02-22/

      SAN FRANCISCO, Feb 21 (Reuters) - Social media platform Reddit has struck a deal with Google (GOOGL.O) , opens new tab to make its content available for training the search engine giant’s artificial intelligence models, three people familiar with the matter said.

      The contract with Alphabet-owned Google is worth about $60 million per year, according to one of the sources.

      For perspective:

      https://www.cbsnews.com/news/google-reddit-60-million-deal-ai-training/

      In documents filed with the Securities and Exchange Commission, Reddit said it reported net income of $18.5 million — its first profit in two years — in the October-December quarter on revenue of $249.8 million.

      So if you annualize that, Reddit’s seeing revenue of about $1 billion/year, and net income of about $74 million/year.

      Given that Reddit granting exclusive indexing to Google happened at about the same time, I would assume that that AI-training deal included the exclusivity indexing agreement, but maybe it’s separate.

      My gut feeling is that the exclusivity thing is probably worth more than $60 million/year, that Google’s probably getting a pretty good deal. Like, Google did not buy Reddit, and Google’s done some pretty big acquisitions, like YouTube, and that’d have been another way for Google to get exclusive access. So I’d think that this deal is probably better for Google than buying Reddit. Reddit’s market capitalization is $10 billion, so Google is maybe paying 0.6% the value of Reddit per year to have exclusive training rights to their content and to be the only search engine indexing them; aside from Reddit users themselves running into content in subreddits, I’d guess that those two forms are probably the main way in which one might leverage the content there.

      Plus, my impression is that the idea that a number of companies have – which may or may not be valid – is that this is the beginning of the move away from search engines. Like, the idea is that down the line, the typical person doesn’t use a search engine to find a webpage somewhere that’s a primary source to find material. Instead, they just query an AI. That compiles all the data that it can see and spits out an answer. Saves some human searcher time and reduces complexity, and maybe can solve some problems if AIs can ultimately do a better job of filtering out erroneous information than humans. We definitely aren’t there yet in 2024, but if that’s where things are going, I think that it might make a lot of strategic sense for Google.

      • Vanth@reddthat.com
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        2 months ago

        Cool, thank you. You seem to know quite a bit about this stuff.

        If we do end up at a point without search engines, where AI does the search and summarizes an answer, what do you think their level of ability to tie back to source material will be?

        I’m thinking in cases of asking about a technical detail for a hobby, “how do I get x to work”. I don’t necessarily want a response like “connect blue wire to red”. What I really want is the forum posts discussing the troubleshooting and solutions from various people. If an AI search can’t get me to those forums, it’s of little value to me and when I do figure out an answer acceptable to my application, I’m not tied into that forum to share my findings (and generate new content for the AI to index).

        Related to that, I’m thinking about these stories of lawyers relying on AI to write their briefs, and the AI cites non-existent cases as if they were real. It seems to me, not at all a programmer, that getting an AI to the point where it knows what’s real and what’s a hallucination would be a challenge. And until we get to that point, it’s hard to put full trust into an AI search.

        • tal@lemmy.today
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          2 months ago

          If we do end up at a point without search engines, where AI does the search and summarizes an answer, what do you think their level of ability to tie back to source material will be?

          I haven’t used the text-based search queries myself; I’ve used LLM software, but not for this, so I don’t know what the current situation is like. My understanding is that current approach doesn’t really permit for it. And there are two issues with that:

          • There isn’t a direct link between one source and what’s being generated; the model isn’t really structured so as to retain this.

          • Many different sources probably contribute to the answer.

          All information contributes a little bit to the probability of the next word that the thing is spitting out. It’s not that the software rapidly looks through all pages out there and then finds a given single reputable source that could then cite, the way a human might. That is, you aren’t searching an enormous database when the query comes in, but repeatedly making use of a prediction that the next word in the correct response is a given word, and that probability is derived from many different sources. Maybe tens of thousands of people have made posts on a given subject; the response isn’t just a quote from one, and the generated text may appear in none of them.

          To maybe put that in terms of how a human might think, place you in the generative AI’s shoes, suppose I say to you “draw a house”. You draw a house with two windows, a flowerbed out front, whatever. I say “which house is that”? You can’t tell me, because you’re not trying to remember and present one house – you’re presenting me with a synthetic aggregate of many different houses; probably all houses have mentally contributed a bit to it. Maybe you could think of a given house that you’ve seen in the past that looks a fair bit like that house, but that’s not quite what I’m asking you to tell me. The answer is really “it doesn’t reflect a single house in the real world”, which isn’t really what you want to hear.

          It might be possible to basically run a traditional search for a generated response to find an example of that text, if it amounts to a quote (which it may not!)

          And if Google produces some kind of “reliability score” for a given piece of material and weights the material in the training set by that (which I will guess that if they don’t now, they will), they could maybe use the reliability score to try to rank various sources when doing that backwards search for relevant sources.

          But there’s no guarantee that that will succeed, because they’re ultimately synthesizing the response, not just quoting it, and because it can come from many sources. There may potentially be no one source that says what Google is handing back.

          It’s possible that there will be other methods than the present ones used for generating responses in the future, and those could have very different characteristics. Like, I would not be surprised, if this takes off, if the resulting system ten years down the road is considerably more complex than what is presently being done, even if to a user, the changes under the hood aren’t really directly visible.

          There’s been some discussion about developing systems that do permit for this, and I believe that if you want to read up on it, the term used is “attributability”, but I have not been reading research on it.

          • Vanth@reddthat.com
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            2 months ago

            Attribution, great term to search. Thank you.

            Websearching “attribution + AI” brings up a lot of hits on copyright concerns. Which opens up even more questions. If we get to the point where AI attributes it’s sources with some sort of scoring, then it’s near certainly going to be using copyrighted materials at times. And depending on the copyright and what profits the AI company is gaining from their use and probably a bunch more detailed copyright stuff beyond my civilian acknowledge, there’s probably financial and legal reasons for AI searches to not publicly attribute sources. Which loops me back to, I want to see conflicting materials and make a judgement call on final summary myself in many cases.

            I’m sure there are many people much smarter than me with nothing but pure, ethical intentions figuring all this out. Who knows, maybe this will be the tipping point for better copyright and intellectual property protections in the US and elsewhere.

    • MeatsOfRage@lemmy.world
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      2 months ago

      Around here we love the idea of Reddit being totally devoid of life but the fact is it’s still one of the most active public facing sites on the web. The attrition to sites like Lemmy pretty negligible to the overall Reddit activity and bot AI activity only really affects the largest subreddits which have always been a bit spammy and click batey. The medium and small subreddits are still full of active people. Don’t get me wrong, Lemmy is my daily driver for this content but I won’t pretend everyone fled Reddit for this.

      Additionally, exclusivity with Google isn’t necessary just to keep the search results but to prevent their biggest AI competition ChatGPT and their ties to Microsoft from getting access to what is the Internet’s largest database of public facing conversation.

    • GreatAlbatross@feddit.uk
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      2 months ago

      At least on some smaller subs, there seems to be a suspicious amount of brand new accounts asking one question to get human answers.
      It would not surprise me if reddit, or some other service, are seeding to get more LLM-able content. Of course, this might backfire if people start giving stupid answers to eff up the data.

      • ✺roguetrick✺@lemmy.world
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        2 months ago

        If I’m not mistaken, Reddit has actual staff centered around asking questions to get engagement in small communities. Not so much for LLM reasons but to actually grow those communities (and thus edge out competition).

  • mannycalavera@feddit.uk
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    2 months ago

    Makes sense they’ve spent years curating other people’s content and are now selling it… Oh wait 😯.

    • SteveFromMySpace@lemmy.blahaj.zone
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      2 months ago

      Yes. They are making other search engines less useful through what is functionally an exclusivity deal. They are also relying on Reddit to function as useful results since they ruined google search over the past few years. They’ve enshittified their own product and now they are making it everyone else’s problem.

      This is bad for anyone who thinks we should be able to search the internet without being locked into google. The door this opens is awful as well - what happens as this practice expands and you suddenly need multiple search engines to find things online? What happens when a search engine cuts a deal with news outlets?

      What a mess.

  • KroninJ@lemmy.world
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    2 months ago

    It’s still possible to search with “site:reddit.com …”

    Has it been implemented yet or are they blocking non-flagged searches? Which seems odd.

    • tb_@lemmy.world
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      2 months ago

      You shouldn’t be getting any new results if you do that, older posts will/may remain indexed.

  • RubberDuck@lemmy.world
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    2 months ago

    Reddit is asking for Europe to seem it a very large platform not that it’s gatekeeping like this

  • emb@lemmy.world
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    2 months ago

    Just like Reddit’s changes last year, seems like a clear and reasonaly expected consequence of ‘the our text is so valuable because AI’ idea.

    The web will probably continue to become more gated and more fragmented as a result of that, plus trying to get more control to force ads.

  • Mnemnosyne@sh.itjust.works
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    2 months ago

    I’m kind of curious to understand how they’re blocking other search engines. I was under the impression that search engines just viewed the same pages we do to search through, and the only way to ‘hide’ things from them was to not have them publicly available. Is this something that other search engines could choose to circumvent if they decided to?

    • Madis@lemm.ee
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      2 months ago

      Search engine crawlers identify themselves (user agents), so they can be prevented by both honor-based system (robots.txt) and active blocking (error 403 or similar) when attempted.

      • Mnemnosyne@sh.itjust.works
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        2 months ago

        Thank you, I understand better now. So in theory, if one of the other search engines chose to not have their crawler identify itself, it would be more difficult for them to be blocked.

        • tb_@lemmy.world
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          2 months ago

          This is where you get into the whole webscraping debate you also have with LLM “datasets”.

          If you, as a website host, are detecting a ton of requests coming from a singular IP you can block said address. There are ways around that by making the requests from different IP addresses, but there are other ways to detect that too!

          I’m not sure if Reddit would try to sue Microsoft or DDG if they started serving results anyway through such methods. I don’t believe it is explicitly disallowed.
          But if you were hoping to deal in any way with Reddit in the future I doubt a move like this would get you in their good graces.

          All that is to say; I won’t visit Reddit at all anymore now that their results won’t even show up when I search for something. This is a terrible move and will likely fracture the internet even more as other websites may look to replicate this additional source of revenue.

  • didnt1able@sh.itjust.works
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    2 months ago

    I wish we had a government that functioned. This shot is 100% antitrust. How is it that this shit is let fly.