If you don’t retain some kind of actual ownership, they will not be allowed to use terms like “buy” or “purchase” on the store page button. I hope there aren’t huge holes in this that allow bad actors to get around it, but I certainly loathe the fact that there’s no real way to buy a movie or TV show digitally. Not really.
EDIT: On re-reading it, there may be huge holes in it. Like if they just “clearly tell you” how little you’re getting when you buy it, they can still say “buy” and “purchase”.
Not trying to argue, but I don’t believe I can re-sell my copy of a game I “bought” on GOG, so in my view that’s not full ownership as most people understand it. If you’re a full, legal owner of some property, you can sell that property anywhere you like.
I’m ok with distribution restriction of digital good because the nature of it. Unless you want to nft-ize your copy.