• affiliate@lemmy.world
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    2 hours ago

    this is one of the reasons i hate the phrase “content creator”. it’s so generic and vague. the word “content” sounds very corporate to me. saying “content” instead of “video” feels like saying “guest” instead of “customer”, but also worse somehow. it feels like a corporate way of companies trying to distance themselves a bit from the things they actually do, while also speaking in the most general/ambiguous way possible.